Communication, Creativity & Learning · Global Communications
Start here. Short, guided tasks that build the basics and give you your first piece of proof.
Task 1 of 3
Clear copy anyone can read.
What to do
Rewrite a wordy business page or email so a 12-year-old could follow it. Measure readability before and after.
You’ll make
Done looks like
A rewrite with before and after scores.
Task 2 of 3
Note what doesn't translate.
What to do
Translate 3 social posts for a brand into another language you know. Note the phrases that needed adapting, not just translating.
You’ll make
Done looks like
Translated posts and notes on adapted phrases.
Task 3 of 3
How brands adapt one campaign.
What to do
Compare how 3 global brands adapt the same campaign in two countries.
You’ll make
Done looks like
A comparison of 3 brands across two countries.
Learn before you build
Free tool
Compare cultural dimensions between countries.
Free tool
High-quality AI translation for 30+ languages.
Article guide
The US government's guide to writing anyone can understand.
Article guide
A world-class style guide for global, inclusive writing.
Article guide
Includes excellent guidance on writing for a global audience.
Article guide
How to make content work across languages and scripts.